Recruiting and Retaining Millennial Talent: Strategies for Your Business

When it comes to recruiting new talent in the Berkshires, businesses are always looking for ways to appeal to the newest generation of workers: millennials. However, attracting millennials can be tricky- they're a unique bunch with different values and priorities than older generations. But don't worry, we're here to help! In this blog post, we'll discuss some tips on how to attract millennial candidates and stand out from your competition. Read on to learn more!

Flexibility in the Workplace

Millennials are used to having a lot of choices and they want to be able to choose when and where they work. If you can offer them that flexibility, you'll be in a much better position to attract top talent. There are a number of reasons why millennials value flexibility: 

• They want to be able to have a life outside of work. Millennials have grown up with social media and they're used to seeing their friends and peers living their best lives online. They don't want to miss out on important experiences because they're stuck in an office all day. 
  
• They want to be able to spend time with their families. Millennials are more likely than any other generation to have young children at home, and they want to be able to spend time with them. 
  
• They want to be able to travel and see the world. With the rise of social media, millennials have become accustomed to seeing friends and family members travel and they want to be able to do the same. 
  
  

How You Can Offer Flexibility 

If Company culture encompasses the values, beliefs, and behaviors that make up the identity of your business. It's what makes your company unique and sets it apart from others in your industry. 

Why is Company Culture Important?

There are a few reasons why company culture is so important, but one of the most important is that it helps you attract and retain top talent. In today's competitive job market, millennials are looking for more than just a paycheck—they want to work for businesses that align with their values. That's why it's so important to promote your company culture on your website, social media channels, and job postings.

Promote Your Company Culture

There are a few different ways you can promote your company culture. One way is by holding informational interviews or open houses so potential candidates can get a feel for what it's like to work at your company. You can also promote your company culture on your website and social media channels by sharing photos and stories that showcase what makes your business unique.

Use Social Media

Social media is a powerful tool that can be used for a variety of purposes, including recruitment. If you're looking to connect with potential candidates who are millennials, then social media is the way to go

Hashtags

Hashtags are a great way to reach out to potential candidates on social media. By using relevant hashtags, you can ensure that your content is seen by people who are interested in what you have to say. Try to use a mix of popular and niche hashtags so that you can reach as many people as possible. For example, if you're recruiting for a marketing position, you could use hashtags such as #marketingjobs or #marketingcareers.

Relevant Content

When it comes to social media recruitment, content is king. You need to make sure that the content you're sharing is relevant and engaging. Otherwise, people will tune out and may not even consider working for your company. Talk about your company culture, share interesting blog posts, and give people a behind-the-scenes look at what it's like to work for your business.

Engagement

Finally, don't forget to engage with users who could be interested in working for your company. Like and comment on their posts, answer their questions, and start a conversation. The more you engage with potential candidates, the more likely they are to apply for a job at your company.

Salary and Benefits Package

When it comes to salaries, millennials want to be paid based on their skills and experience. They're not interested in working for a company that pays them less than they believe they are worth, so if you want to attract them, you need to be prepared to pay. In addition to competitive salaries, millennials also place a high importance on benefits packages. Some of the most popular benefits millennial candidates are looking for include:

• Health insurance
• Student loan repayment assistance
• 401(k) matching programs
• Generous vacation and paid time off policies
• Flexible work schedules
• Tuition reimbursement programs

If you want to attract the best and brightest millennial talent, you need to be prepared to offer them competitive salaries and benefits packages. By doing so, you'll not only improve your chances of attracting top candidates, but you'll also improve your chances of retaining them once they're hired.

Solve Your Staffing Challenges by Working with a Local Agency

Attracting millennial candidates doesn't have to be difficult- just keep these tips in mind! By offering flexibility, highlighting your company culture, and using social media in your recruitment efforts, you'll be well on your way to attracting top talent from this generation.

Need help finding employees in the Berkshires? Contact TEC Staffing Services today to learn how we can help you staff your business. Whether you are looking for temporary staffing or a full time direct hire, we do it all!